The keys to Dealer Dynamics’ success with our clients has been unparalleled customer service, cutting edge aftermarket products underscored with financial strength & security and, most importantly, the creation of innovative & intuitive dealer software applications.  The culmination of over twenty years of research and development into creating powerful, user friendly applications that address the fundamental needs & desires of automobile dealers is our flagship program, the DigitalDashboard DMS.

The DigitalDashboard is a web based application that integrates multiple dealer-centric applications onto one platform. The DigitalDashboard was designed with a simple, intuitive interface that can be grasped by users of any skill level.  So whether giving your dealership the ability to laser print buyers guides or managing your online inventory, the DigitalDashboard is designed to make these tasks as simple and efficient as possible.  The DigitalDashboard can be used in its entirety as a full management system for your dealership or you may pick & choose individual modules as needed.

To learn more about what Dealer Dynamics can do for your dealership, please contact us today for a free, no obligation consultation by calling (855) 4MY-DYNAMICS or by emailing your request to info@dealerdynamics.com.


DealerTrack, CUDL, CarFax & eFax Integration
Laser Buyer’s Guides
Laser Hangtags
Laser Delivery Forms
Used Vehicle Window Stickers
Vehicle Flyers
Inventory Upload Services
Lead Management System
Parts & Service

DigitalDashboard Features & Highlights

Simple to implement. Simple to use. Simply Outstanding.

DealerTrack Integration - Quick and easy upload of deal information to DealerTrack

With over 22,000 active dealer relationships, DealerTrack has become the de facto standard for submitting online applications to lenders. By automating and accelerating the indirect financing process, DealerTrack saves your dealership valuable time in the sales process. That time advantage is often wasted by having to double-enter information into your management system AND DealerTrack. The DigitalDashboard completely eliminates double data-entry by submitting deals directly to DealerTrack right from the DigitalDashboard interface. This completely secure solution drastically reduces input time and increases accuracy. Once the deal is transferred to DealerTrack in seconds, the user only needs to select the applicable lenders and click submit!

SiriusXM Integration - 3 Month SiriusXM Trial Subscriptions for your customers

The SiriusXM Pre-Owned Program gives customers purchasing vehicles factory-equipped with satellite radio a FREE* 3-Month All Access Trial Subscription, courtesy of your dealership and SiriusXM. It’s the kind of added value your customers are looking for when buying a pre-owned vehicle.  The entire process is handled automatically by the DigitalDashboard.  Your inventory is uploaded nightly to activate the SiriusXM service for vehicles on your lot and the 3 month trials are activated as your vehicles are sold.  All with zero effort required by your dealership!

eFax Internet Faxing - Effortless internet faxing directly from DigitalDashboard

For dealers who routinely fax, a great deal of time is spent manually faxing documents to lenders and customers. Oftentimes, these documents are first printed, which is costly, time consuming, and harmful to the environment. By partnering with eFax, DigitalDashboard users are able to fax documents, such as credit applications or service contract brochures, directly from the DigitalDashboard to either a single fax recipient or numerous recipients, which can then be stored as fax groups and used for future faxes. eFax provides a quick, easy and environmentally friendly method of faxing.

Laser Buyers Guides - Laser print clean, crisp & professional looking buyers guides

A universal requirement of all automotive dealerships and something immediately visible to your customers, the buyers guide says a great deal about the vehicle for sale AND your dealership. Left with little alternative, most dealerships must resort to handwriting their buyers guides. Not only is most of this information redundant and the process time consuming, the end result is only as professional looking as the handwriting of the person doing it. With the DigitalDashboard, your dealership can laser print a clear, crisp buyers guide pre-loaded with your dealership information and the vehicle’s information, directly from your stored inventory. The buyers guides can be printed in seconds and can be reprinted at any time.

Laser Hangtags - Laser print standard hangtags or create a custom hangtag of your own

As a tried and true method of lot advertising, rearview mirror hangtags have been in use by automobile dealerships for ages. Most often, hangtags are purchased from various vendors and contain pre-printed slogans, like “Financing Available” or “Low Miles”. While these hangtags start out clean and legible, they’re often completed by whoever has the best handwriting and usually after several attempts. The DigitalDashboard allows you to maintain a clean, crisp look throughout the hangtag by printing the entire tag directly to a laser printer. Not only do you have access to all the familiar slogans, you can also create custom hangtags on the fly to say whatever you’d like.

Laser Delivery Forms - Say goodbye to impact printers & laser print delivery paperwork

In an industry dominated by multi-part forms and dot-matrix impact printers, laser forms come as a breath of fresh air to the automotive dealership. With its sophisticated One Button Printing, the DigitalDashboard prints all deal documentation directly to a duplex laser printer, including the aftermarket products, State required documentation, and finance documents. Laser printing replaces noisy printers and waste of forms with clean, legible documents customers have come to expect in any modern day transaction.

Used Vehicle Window Stickers & Vehicle Flyers - Print detailed window stickers & flyers

In partnership with the Wisconsin Automobile & Trucks Dealers Association and Vehicle Details, the DigitalDashboard provides data for printing richly detailed, full-color, and customizable vehicle window stickers and flyers showing trim level options, vehicle specifications, fuel economy, vehicle reviews, vehicle facts, and reasons to buy. Vehicle Details scours industry news and trade publications to find any awards or accommodations, such as Motor Trend Car of the Year or Consumer Guide Recommended Buy, a vehicle has been bestowed, which are then added to the vehicle’s record in their database and printed on the custom stickers & flyers. Provide your salespeople expertise on virtually any vehicle and give your customers reasons to buy now!

Inventory Upload Services - Eliminate double entry by uploading to all your sites at once

While taking advantage of multiple third-party internet marketing sites, such as Cars.com and AutoTrader, is critical to your dealership’s success, the practice of doing so is usually time consuming and tedious. Posting your new vehicles and removing your sold vehicles often requires hours of irritating repetition until all your partner sites reflect your current inventory, at least until the next vehicle is sold or your next trip to the auction. Automotive Financial Administrators eliminates the annoying double-entry by uploading your current inventory from the DigitalDashboard to your dealership website and all of your third-party internet marketing sites. Any changes made on the DigitalDashboard are made on the third party sites without any additional user intervention.

Lead Management System - Collect, Distribute & Manage your customer leads

With thousands of dollars spent attracting and acquiring new leads, you must be sure that the value of those leads is not reduced because relevant information is not collected or distributed. The Lead Management System provides your dealership a multi-user application to collect, distribute, and manage leads from showroom traffic, phone ups, internet leads, and third party lead generators. Having one application to manage your leads will insure proper practices are implemented in the pursuit of a sale.

AutoText Lead Capture - Text vehicle information to customers and capture new leads

Did you know that “Over 50% of the 262 million U.S. mobile phone subscribers have Mobile Internet access and 75% have text messaging capabilities.” (InsightExpress, September 2007) or that “There were over 28 billion text-messages sent in June 2007. Almost 1 billion per day!” (CTIA Wireless Association)? AutoText puts a unique spin on the traditional mirror hang tag by providing a vehicle specific code for your after-hours shoppers to text from their mobile phones to receive additional vehicle information. Not only does the AutoText system respond with customizable vehicle & dealership information, it captures that customer as a new lead for follow-up by your sales team!

iFollowUp - Follow-up letters the easy way...we do it for you!

While a key ingredient to building long-term customer relationships, follow-up letters often become the long forgotten task on the dealership or salesperson’s to-do list. iFollowUp solves this problem by facilitating the process of sending follow-up letters on the dealership or salesperson’s behalf. A delivery thank you letter, 6 month follow-up letter, 12 month follow-up letter, birthday card and optional survey are all sent by AFA’s corporate office with first class postage on customized, premium letterhead featuring the dealership’s logo & return address and the salesperson’s, or owner’s, picture & scanned signature.

RateGuide - Electronically rate service contracts and print custom brochures

The RateGuide allows dealership personnel of any experience level to look up service contract rates in a fraction of the time it takes for the conventional methods and without the customary margin of error. From the RateGuide, you can print a dynamic brochure showing the rate and coverage level for the specific plan you’re presenting and print the complete contract at delivery. The RateGuide is available for all service contract programs offered by Automotive Financial Administrators and even combines plans for clients utilizing more than one program, allowing you to identify the most profitable option.

eMenu - Print professional, fully customizable F&I menus

The eMenu program allows our clients to print professional F&I menus quickly and efficiently for each and every customer. The menus are fully customizable, allowing multiple profiles to be stored for various deal types, such as new, used, finance, and cash. Menus can be structured with up to two terms and any number of different product combinations. Multiple print options and menu types are available for the menu presentation and menus can be stored for future reference.